![]() “I started in testing and development, and went into project and program management,” Stroud said. in computer information systems, completing a software development internship at NASA in Palo Alto, then 14 years at AT&T, Fern Stroud spent a large part of her life in the tech world. “We have been emphasizing branding from the beginning,” she said.īut the real satisfaction now comes from seeing her customers being immersed in the “arc of their lives,” as she said, and, of course, making dumplings.įrom Cal’s help desk, to computer science at San Jose State, earning a B.S. She has used her tech skills to create an inviting website, and marketed United Dumplings very visibly on the internet, as opposed to depending on passersby to attract customers. Olson still describes herself as a “tech and touch” person. United Dumplings, despite its opening timing, was an instant success. And risky as the restaurant business is, she realized that she had a unique idea: combining classic Chinese street food, dumplings, with a fusion attitude toward the food, mixing flavors and ingredients from other cultures. “I got addicted to customer service and solving problems ,” she said. Even that, though, didn’t satisfy her desire to directly interact with people. After leaving the venture investment world, she got an MBA from UCLA, and in 2013 started an e-commerce business selling watches. Her grandfather was the coach of the Chinese math team. Olson loved math as a child, which was likely genetic. ![]() ![]() United Dumplings now has locations in Oakland’s Rockridge neighborhood, plus two in San Francisco. So the risk tolerance co-owner Julia Zhu Olson developed in her time working in the tech industry for a venture investment firm served her well, she said. United Dumplings opened its first restaurant in October 2020, at the height of the pandemic. ![]()
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